With the popularity of soft drinks in the country, the market for this product has expanded through time. Various types of manufacturing process like blow moulding have been discovered as a result of sodas’ popularity. Different local and foreign soda brands have found their sweet spot in the market, thanks to the definitive and discriminating taste of Australian consumers.
Sodas are not only popular in Australia as they have a global market. Soft drinks are likewise very popular in the North America, Latin America, Europe, Asia, and Africa. Despite the diversified market and taste of people for sodas, there are certain soft drink brands and varieties that consistently hit the market charts.
There are hundreds of mainstream soft drink brands over the world, but there is a handful that cemented their good standing in the global market. Below are the most popular brands of soft drinks in the global market today.
Dr. Pepper – Introduced in 1885, Dr. Pepper became first available in the U.S. market in 1904. During its initial release in the market, the brand was marketed as a brain tonic and energy drink, something unique during the early 1900s. After decades of development, the brand Dr. Pepper has grown rapidly, becoming a global brand. Today, the brand has at least 23 flavors, catering to consumers of different taste for sodas.
Mountain Dew – This soda brand has gained worldwide popularity in the past two decades, becoming prominent soft drink selection in famous fast food restaurants and convenience stores. Mountain Dew is a citrus-flavored soft drink that was invented by Barney and Ally Hartman in 1940. According to its history, the drink’s inventors presented it to Coca Cola only to be turned down. Mountain Dew eventually gained prominence after it was acquired by PepsiCo in 1964. The brand currently has over 30 flavors including the Baja Blast.
Pepsi – One of the most popular and iconic soft drinks brand in the world today is Pepsi. First introduced in 1893 as Brad’s Drink, Pepsi was first marketed by its developer, pharmacist Caleb Bradham. In 1898, the soda’s name was changed to Pepsi-Cola, and in 1961 to Pepsi. Today, Pepsi is one of the most famous soft drinks brand, with more than fifty flavors marketed around the world.
Diet Coke – Released by The Coca Cola Company in 1982, the Diet Coke was the company’s response to the stigma on sodas that they’re full of sugar, which lead consumers to an unhealthy diet. Marketed as a soda that is sugar-free, Diet Coke was quick to gain popularity worldwide. There are over 12 variants of Diet Coke, which include Diet Cherry Coke, Diet Coke with Lemon, Diet Raspberry Coke, among others.
Coca Cola – Also known as Coca Cola Classic, this soda brand is arguably the most popular and prominent soft drink in the world. First introduced in the 19th century by its inventor, American pharmacist John Pemberton, Coca Cola since then has gained prominence and fame. The brand has become synonymous to soft drinks and has become an icon for American culture. Today, Coca Cola continues to dominate the world market, being the number one choice of many soda drinkers almost anywhere in the world.
From the blow moulding process of plastic soda bottles to the market, soft drinks continue to influence many cultures in any given time. These sodas are sure to have changed the lives of many in one way or another.
